THE STORY (SO FAR)

The vision for Rub That Rocks began back in 2017… and 1980 something. Hello, my name is Craig and I’m a Creative Entrepreneur.

In 2007 I founded Design That Rocks, a client-focused creative agency providing design, branding, social strategy and — you get idea. My creativity has always been fueled by two of my personal passions: music and cooking. In my ongoing efforts to become a grillmaster, I eventually expanded with a new smoker and began developing my own custom rub spice blends. I spent hours testing, hours researching and hours revising recipes — all accompanied by hours of cranked 80s metal!

In the Fall of 2017 I was having a discussion with one of my clients and casually mentioned my custom rub creations. “I’d love to try it sometime” was all I needed to hear. I gifted three pouches of rub that holiday season using kraft re-sealable pouches with a simple laser printer sticker. Rub That Rocks was born.

In the years that followed I focused on growing the Rub That Rocks brand and making it available for anyone that wants to try.

You’ll be screaming in the night when you add Rub That Rocks to your setlist. I invite you to explore our growing products, ask questions or give us a try!

  • "I see your face every time I dream On every page, every magazine."

    Joe E from Def Leppard

  • "your rubs definitely add to the pow factor."

    Keith S rockin’ in California

  • "what? You don't rock that rub on everything? who are you???"

    Phylece L rockin’ in Pennsylvania